Have you been to Merchants on Long? Oh my gosh – one of the most beautiful shops I have been to in a long time! The shop is African inspired (EVERYTHING is made locally in Africa) and there is something for everyone! Absolutely spot-on in terms of trends, owner Hanneli Rupert has a selection of garments with ethnic and batik prints that are to die for. I did a story not so long ago here on summer 2011 trends and girls, this is the place to start! I had my eye on the bags – original and authentic to say the least! Each one has been hand-crafted and is unique in shape, colour and trims being used.
A bit about Merchants on Long from the website:
Merchants on Long is an African salon store located in the heart of Cape Town. We specialize in African contemporary design – stocking fashion, art and homewear sourced from around the continent. With an emphasis on job creation and small business development Merchants on Long aims to showcase the manufacturing and design skills available in Africa, whilst simultaneously contributing towards the upliftment of local communities.
Hanneli Rupert- Founder and Fashionista!